5 Digital Marketing Must-Implement Tips to Add to Your 2021 Resolutions

December 09, 2020 | Written by Jesy Herron
Digital Marketing Tips for the New Year

It is no surprise that 2020 took all marketers for a loop, forcing us all to revise our marketing plans that blew up in front of our very eyes. 2021 is just around the corner, which gives everyone a fresh start to reach our digital marketing goals.

The Marketing Collective has boiled down the top five digital marketing must-implement tips to inform you of low-hanging fruit and energize you for a successful 2021.

Tip #1: Triple-Check That Your Website is Mobile-Friendly

Tip #2: Update Your Google Business Listing

When searching online for a particular organization, have you noticed the area on the right of the screen that typically gives you the address and other contact information and tells you when the business will close? There is more to this search listing real estate on Google that should be leveraged, and it’s called a Google Business Listing (GBL). Just as you pay great attention to your on-page Search Engine Optimization (SEO), you should pay attention to GBL and keep it up to date with attractive pictures of your organization, positive customer reviews, and a geographically defined service area which will help your business show up when users type “near me” in their search.

Tip #3: Don’t Ignore Social Media Channels

Tip #4: Review Your 2021 Digital Marketing Plan

Tip #5: Stay Calm and Keep Evolving

Much is asked of us as marketers – we’re exercising our creative brains, partnering with the sales team to bring in new business, ensuring budgets are met, and on top of that we need stay abreast of new trends as they come our way. Whew, that’s a lot! Our fifth and final tip is to stay calm and keep evolving. Utilize your trusted partners, such as The Marketing Collective, to work with you on creating a customized digital marketing plan that maximizes your budget and helps you meet and engage with your customers.