Strategy and creativity redefined.
Hand-selecting experts to bring your marketing vision to life.
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This isn’t really about our company’s success. It’s about yours. Tell us your marketing needs. We’ll listen. Then we’ll get to work by building a plan using our years of experience and marketing expertise.
Once the plan’s in place, we’ll put flesh on its bones, and bring it to life. How? By hand-selecting experts — writers, designers, videographers, web developers — that are exactly the right fit for your needs. No frills, no fuss, no uncomfortable trendy office furniture, just top-quality work.
Smart strategy combined with targeted creative… collectively marketing.
Services
Strategy is used as the foundation of any relationship we build or project we tackle. We believe that marketing has evolved to a new place that considers all the brand touchpoints to best communicate with consumers in an authentic and effective fashion.
Brand Development
Maybe your organization, service or product is feeling worn around the edges, or you need a stronger way to communicate what sets you apart. We’ll zero in on your strengths, giving you a distinctive and memorable look and voice. Along the way, we’ll raise the bar for your organization.
Crafting living brands that will drive the future of your business.
Campaigns
Even the best brands and services need strong marketing. We’ll help create consistent tools that demands the attention of your prospects. Better yet, you’ll eliminate “homemade” materials that deviate from your brand. With smart positioning, compelling designs and messaging, and tactical support, you can make an unforgettable impact on the market.
Content Creation
You know your business. When you share your expertise through blog posts, microsites, newsletters, social media and countless other strategic tactics, your customers and prospects perceive you as an authority, with the knowledge they need to help their business grow. We’ll work with you to create a content marketing plan that builds business.
Creative Services
Coffee table books. Wall art. Window clings. Welcome kits. Outdoor signage and advertising. Infographics. Posters. Reports. All your marketing tools and client touchpoints. We welcome the opportunity to support you in all things marketing, and we’re up for any challenge. Large or small, consider it done.
Illustration
Sometimes the best way to tell your story is to draw it. Our talented illustrators will bring the power of illustration -hand-drawn, hand-painted creations – to your communication and marketing toolkit.
Virtual Marketing
Full-Time marketing. Part-Time costs. Our virtual marketing consultants offer you a complete marketing department with skilled experts at a fraction of the cost. Our virtual marketing team, lets you focus on your business, while we bring you the most current, turnkey marketing solutions.
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Featured Projects
Cornovus Capital
Longtime friends of TMC, Patricia Nagelkirk and Jerry Dehner are the husband-and-wife force behind Cornovus Capital, a financing resource for commercial real estate and business owners that has, to date, assessed transactions valuing more than $3 billion. Recently, Cornovus partnered with TMC for brand overhaul to reassert the firm’s position as trusted experts and comprehensive financial solutions providers. Working collaboratively, TMC developed an entirely new brand identity including:
- Logo + Color Palette Development
- Messaging Platform + Verbal Branding
- Website Redesign + Strategic Content for Web
- Creation of Print Collateral
Northern Kentucky Community Action Commission
Like many of our clients, NKY Community Action Commission has several employees wearing a marketing hat, but no one who is solely dedicated to marketing for the Agency. That changed when they hired us to serve as an extension of their staff and to assist with all marketing and communication functions.
Services:
- Brand Development
- Social Media Management
- Website Management
- Vendor Support
- Annual Report + Graphic Design
- Local Public Relations
- Fundraising Support
Mike Albert Fleet Solutions
Mike Albert is a national leader in fleet management. Fleet is complex and so is the Mike Albert brand. We were hired to assist with lead generation. When our strategy produced results, Mike Albert expanded our contract to include campaigns to launch two new fleet management products, direct mail, client retention campaign, print design, trade show graphics, and video support for internal communication efforts.
Services:
- Lead Generation Campaigns
- Product Launch + Promotional Campaigns
- Direct Mail Campaigns
- Program Branding + Logo Design
- Trade Show Displays + Materials
- Video + Motion Graphics
REDI Cincinnati
In 2017, we launched a brand-building partnership with REDI Cincinnati and begin crafting strategic content to underscore their position as a regional thought leader and critical first point of contact for companies expanding or relocating in Greater Cincinnati.
Working as an extension of REDI’s marketing and communications team, we helped establish a verbal brand and build on their regional positioning work via weekly blogs and monthly newsletter from the President and CEO that serve to highlight Greater Cincinnati’s assets to engage, educate and empower stakeholders.
In addition, we routinely collaborate with the REDI team on signage, leave-behind literature, investor relations materials and any other needs that arise. In keeping with REDI’s own organization mission, we adopt a “roll up your sleeves” attitude to get things done.
O'Gara Armoring
Working cross-collaboratively with another local creative firm, TMC dug deep into learning the culture, products and processes of O’Gara Armoring, a world-class brand and global leaders in armored vehicle manufacturing. Equipped with that solid understanding, we elevated the existing brand by developing a verbal messaging platform and visual look and feel, which included a campaign theme. The clear positioning and upgraded look was reflected across the following deliverables:
- Website copy, featuring client and employee testimonials
- More than 200 photos and professional headshots
- Corporate overview brochure
- Divisional cutsheets
Logo Creation
In today’s world, your logo is the front door to your business — it’s that important. It’s the symbol that invites prospective clients to engage and explore a relationship with your brand. Check out just a few recent partners who have entrusted their essential logo creation to the experts at TMC.
Bartlett Wealth Management
In 2017, TMC took a unique departure from “business as usual,” teaming up with two other local firms in its pitch to Bartlett Wealth Management, one of Greater Cincinnati’s oldest and most respected wealth management entities. Since winning the business, TMC has focused on developing and implementing a multi-channel marketing strategy with components that include:
- Visual/verbal brand refresh (logo creation, refreshed color palette, messaging platform, brand standards)
- Graphic design (advertising campaign, identity set, holiday cards, signage, sales support materials)
- Ongoing content support (blogs, web content, award submissions, how-to guides)
Kenton County Public Library
An important part of the branding work we do at TMC is ensuring that all features of a new/refreshed brand are reflected in each client’s assets. That was the nature of a recent partnership with the Kenton County Public Library. Building on branding work we conducted in early 2018, TMC designers developed additional icons and a refreshed mobile app interphase that makes it easy for library users to access the services they previously enjoyed —searching catalogs, placing holds, renewing items, finding locations, and exploring programs —all within a clean, updated, engaging design that will serve the library network and its surrounding communities for years to come.
Baker Concrete Construction
In 2015, we were awarded an ongoing contract with Baker Concrete Construction, a nearly billion dollar a year company, and the national industry leader in concrete construction. Seven years prior, Baker had undergone a massive rebranding initiative. While successful at that time, the brand and specifically the marketing elements supporting the brand were quickly becoming out-of-date. We were hired to serve in an on-going consulting capacity focused on leading internal communication, a brand refresh, collateral development, launch of a new website execution, and brand-rebuilding.
- Brand Audit + Refresh
- On-site Management of Marketing Team – Projects
- Internal Communication Strategy – Execution
- Print Materials + Advertising
Happy Clients
“Our marketing partnership supports our company’s growth and strategic directives in ways I could not have imagined. Thank you for balancing our long-term strategic goals with the daily urgent requests. You always pick up the phone and tackle whatever is needed. It gives me piece of mind to know we have TMC’s support.”
-Baker Concrete Construction
“The Marketing Collective is a great marketing partner! The marketing tactics and updated messaging Kara suggested were creative, strategic, and do-able. If you work with The Marketing Collective, you will not be disappointed."
-Center for Employment Training
“The entire team has done a fabulous job and Kara has made the process so easy with great customer service. I highly recommend The Marketing Collective.”
-Kenton County Public Library
"We could not have thought of a better partner to create and launch our new brand. TMC was thoughtful, proactive, strategic and cared about our business."
-Cornovus Capital
Relationships
